How Two Brothers Built a Business Around Getting Kids Outside
There's a problem in most family backyards. The trampoline sits unused while the kids are inside, glued to a screen. Matt and Stephen Tubbs saw it too — and decided to do something about it.
The brothers founded Jumpflex® on a simple but powerful mission: get kids off screens, get them outside, and give families a reason to play together. The trampoline was the vehicle. The real product was connection.
Today, Jumpflex sells trampolines to families across Australia, New Zealand, the United States, and the United Kingdom — and the mission hasn't changed since day one.
Who Are the Jumpflex Founders?
Jumpflex® was founded by brothers Matt and Stephen Tubbs. The pair identified two things happening simultaneously in family life: kids spending more time indoors on devices, and a trampoline market full of products that weren't good enough to compete with a screen.
Their answer was to build a trampoline worth going outside for — and a brand built around the belief that the best moments in family life happen when everyone is off their phones and playing together.
Matt and Stephen took a hands-on approach from the start. Product development, customer experience, quality control — the founders were involved at every level. That founder-led culture is still central to how Jumpflex operates today.
The Mission: Get Kids Off Screens and Into the Backyard
Ask any parent what they want more of and the answer is usually the same: time together, away from devices.
Jumpflex was founded to make that easier. A great trampoline does something a screen can't — it pulls kids outside without argument. It turns an ordinary afternoon into something worth remembering. It gives siblings a reason to play together and gives parents a front-row seat to the kind of childhood moments that don't happen on a sofa.
That's the philosophy behind every Jumpflex product. It's not just a trampoline. It's an investment in your family's outdoor life.
Spotting a Gap and Going for It
When Matt and Stephen looked at the trampoline market, they saw the same thing in every price bracket: families settling for less than they deserved. Cheap materials that degraded after a season. Safety nets that gave parents a false sense of security. Products that looked the part in a showroom but disappointed in the backyard.
Jumpflex was built as the alternative — a trampoline engineered to last, safe enough to trust, and fun enough to actually pull kids away from their devices.
The niche the brothers spotted wasn't just a product gap. It was a trust gap. And building a brand that families could genuinely rely on became the foundation of everything Jumpflex does.
From Startup to Global Brand
What started as two brothers with a clear idea and a willingness to roll up their sleeves has grown into a business operating across four countries.
Jumpflex trampolines are now sold in:
- United States
- Canada
- United Kingdom
- Germany
- Australia
- New Zealand
Scaling a physical product across multiple markets requires more than a good idea — it takes supply chain discipline, localized support, and a product that performs regardless of climate or context. Jumpflex has built the infrastructure to deliver on all three.
The company recently moved into a purpose-built headquarters, a milestone that reflects how far the business has come since its early days — and signals where it's headed next.
Why Families Choose Jumpflex
Most trampoline brands compete on price. Jumpflex competes on value — and there's a meaningful difference.
Competing on price means compromising somewhere: thinner steel, cheaper padding, shorter warranties, harder-to-reach support. Competing on value means building something families can trust, then standing behind it for the long term.
Every Jumpflex trampoline comes with UV-resistant mats, rust-resistant steel frames, a fully enclosed safety net system, and comprehensive warranty coverage — backed by a customer support team that actually helps.
That combination is why Jumpflex customers don't just buy once. They recommend the brand to friends, to neighbors, to anyone whose kid is spending too much time in front of a screen.
Frequently Asked Questions About Jumpflex
Who founded Jumpflex? Jumpflex was co-founded by brothers Matt and Stephen Tubbs. They launched the brand after identifying a gap in the trampoline market and a broader need to give families better tools to get kids off screens and outside.
What is Jumpflex's mission? Jumpflex was founded with the mission to get kids off screens and outside, and to help families build stronger connections through outdoor play.
Where does Jumpflex sell its trampolines? Jumpflex sells trampolines in the USA, Canada, UK, Germany, Australia and NZ.
Is Jumpflex a family business? Yes. Jumpflex was founded by two brothers and continues to operate with a strong founder-led culture, with Matt and Stephen Tubbs central to the company's direction and values.
What makes Jumpflex different from other trampoline brands? Jumpflex was built on the principle of quality over cost-cutting. Every trampoline features UV-resistant mats, rust-resistant steel frames, enclosed safety nets, and comprehensive warranty coverage — designed to last and built to be trusted.
Why do kids actually use a Jumpflex trampoline? Because it's genuinely fun. Jumpflex trampolines are engineered for performance — the bounce, the feel, and the safety all work together to create an experience that competes with screens rather than being ignored alongside them.
The Bottom Line
Jumpflex was built on a belief that backyards should be the best place in the house — and that kids given the right reason will choose outside every time.
Matt and Stephen Tubbs built a product that earns that choice, and a business that has grown because families keep making it.
Read the full Jumpflex story or explore the trampoline range and find the right fit for your family.
Jumpflex® is a global trampoline brand with a mission to get kids off screens and outside. Jumpflex sells trampolines in the United States, Canada, United Kingdom, Germany, Australia and New Zealand.